Red5 and TorkHub are enhancing motorsports live streaming by delivering an immersive, real-time multi-view racing experience. Built for ultra-low latency, Red5’s technology hosted on AWS Cloud synchronizes live video with telemetry data, bringing fans closer to the action like never before! With seamless in-car streaming, race control management, and scalable infrastructure, TorkHub and Red5 Pro are setting a new standard for motorsports broadcasting. See how this innovative solution is transforming fan engagement and race-day operations.
TorkHub is a US-based company specializing in integrated software solutions for motorsports event management. Founded in 2021, TorkHub offers a comprehensive platform that consolidates ticketing, driver registration, fan engagement, and sponsor activation into a single, user-friendly interface. By centralizing data, TorkHub enhances sponsor activation, driver experiences, and attendee interactions, contributing to the growth of motorsport series.
Motorsports Live Streaming Solution
TorkHub has partnered with Red5 to deliver an innovative high-octane live multi-view racing experience for motorsports events. Formula Drift (FD) is the first customer to deploy the technology at their events. By leveraging Red5 Pro’s low-latency technology, TorkHub has created a comprehensive ecosystem that combines ticketing, live race broadcasting, VOD (video on demand) and DVR-style playback, and real-time performance data analytics.
Challenge
TorkHub needed a robust racing broadcast solution that could handle multiple video feeds, synchronize with real-time telemetry data, and provide a seamless multi-view experience for motorsport enthusiasts. Previous attempts with AWS and Dolby.io fell short in meeting these requirements, particularly in video synchronization and data channel management for high-speed racing events.
After exploring various options, TorkHub selected Red5 Pro for its ability to:
Sync video streams with real-time telemetry data for precise race coverage.
Expand multi-view experiences for immersive pit-to-track viewing.
Integrate with TorkHub’s custom-built Linux-based in-car hardware for onboard cameras.
Seamlessly integrate with Videon encoders.
Scale to handle multiple concurrent streams during race day events.
Deliver low-latency streaming crucial for live racing events and real-time commentary.
Record streams and integrate with Nomad Media for later playback.
Solution
Red5 and TorkHub deployment diagram
TorkHub developed a comprehensive system using Red5 Pro as the core racing broadcast technology:
Custom in-car hardware with Red5 Linux SDK for capturing and streaming videos and telemetry data from the driver’s perspective.
A race control center for managing all aspects of the live event, including starting/stopping streams and controlling public/private access.
Integration with AWS IoT Core for device management and MQTT messaging for real-time race updates.
A fan experience app, FD Unlocked, offering multi-view streaming, live telemetry, and interactive race brackets.
Backend systems for ticketing, registration, and event management for seamless race day operations.
Below are the key results and business benefits TorkHub achieved by leveraging Red5 Pro’s infrastructure hosted on AWS cloud.
Achieved sub-250ms latency for real-time video experience with synchronized multi-view and telemetry Enabled ultra-low latency viewing for motorsports fans, allowing real-time interaction and engagement.
Synchronized multi-view streaming and telemetry data Custom in-car hardware powered by the Red5 Linux SDK captures and streams both video and telemetry data from the driver’s perspective. The system ensures precise frame-to-frame synchronization between visuals and real-time data, enhancing judging accuracy, enabling interactive features like in-race polling, and allowing for quicker betting decisions. Viewers enjoy a seamless multi-camera experience with synchronized audio as they switch between in-car, trackside, and broadcast feeds.
14K installs of Formula Drift apps in 2 months without advertising Formula Drift apps powered by TorkHub reached over 14,000 organic downloads within two months of launch. This strong early adoption highlights high user interest and effective fan engagement, even before any marketing spend.
Increased revenue opportunities due to betting engagement Real-time streaming reduces the betting window downtime, allowing fans to place last-second bets. This level of latency that Red5 provides opens up new monetization opportunities via betting for live motorsport events.
Multiple concurrent racing events support without lags Red5 Pro’s autoscaling infrastructure ensures stable performance during large-scale events. Customers can reliably stream multiple events at once without buffering, maintaining broadcast-quality delivery for all viewers.
Metadata-rich VOD and DVR-style playback Red5 Pro enabled a feature-rich video-on-demand library with synced telemetry overlays and customizable playback options. This extended viewer interaction beyond the live event, increasing average session time and offering new opportunities for sponsorships and replays.
Formula Drift app’s on-demand video feed powered by Red5 Pro.
Client Testimonial
Red5 Pro’s ability to sync video and handle our unique data requirements made it the ideal choice for our drifting broadcast solution. It’s been instrumental in creating an unparalleled fan experience for Formula Drift events, bringing the thrill of the race to screens worldwide.”
– Dennis Lomonaco, CEO at TorkHub
Conclusion
By leveraging Red5 Pro’s technology, TorkHub has created a groundbreaking platform for motorsports events. This case study demonstrates the power of low-latency, synchronized streaming in enhancing fan engagement and revolutionizing the live short track racing experience, setting a new standard for motorsports broadcasting across various devices and platforms.
