SVG TranSPORT 2024: Red5 Shapes the Future of Live Sports Transmission

Chris Allen speaks at SVG TranSPORT 2024
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The sports broadcasting landscape is evolving at breakneck speed, and Red5 is proud to be at the forefront of this transformation. We recently participated in the Sports Video Group (SVG) Transport Conference 2024, an annual event that brings together the brightest minds in live sports transmission technology. As the lead sponsor, we had the opportunity… Continue reading SVG TranSPORT 2024: Red5 Shapes the Future of Live Sports Transmission

The sports broadcasting landscape is evolving at breakneck speed, and Red5 is proud to be at the forefront of this transformation. We recently participated in the Sports Video Group (SVG) Transport Conference 2024, an annual event that brings together the brightest minds in live sports transmission technology. As the lead sponsor, we had the opportunity to engage with industry leaders and share our insights on the cutting-edge developments shaping our field.

Watch the SVG interview with Red5 CEO Chris Allen

Opening Remarks and Panel Participation

Our CEO, Chris Allen, kicked off the event with opening remarks alongside Jason Dachman from Sports Video Group and Adam Whitlock from ESPN. Chris also joined the “TranSPORT Technology: 5G, IP, the Cloud, and Beyond” panel, sharing the stage with Gordon Brooks from Zixi and Timothy Stevens from Verizon. This panel provided a platform to discuss the latest advancements in transport technology and how they’re revolutionizing the sports broadcasting industry.

The TranSPORT Technology: 5G, IP, the Cloud, and Beyond panel at the SVG TranSPORT event 2024 featured Chris Allen (Red5), Eric Bolten (Zixi), Brad Cheney (Fox Sports), Jason Schnellbacher (T-Mobile), and Tim Stevens (Verizon Business Group).
The “TranSPORT Technology: 5G, IP, the Cloud, and Beyond” panel at the SVG TranSPORT event 2024

The conference highlighted several significant trends that are set to define the future of live sports transmission:

1. The Shift to Cloud Migration: The industry is rapidly moving away from on-premises solutions, with most organizations either already using cloud technology or planning to in the near future.

2. The Critical Demand for Low Latency: Across all production use cases, low latency remains a critical concern. This aligns perfectly with Red5’s commitment to sub-250 millisecond latency, ensuring viewers never miss a moment of the action, whether on the production team, or a fan in the audience.

3. The Rise of IP Transmission and WebRTC: IP-based transmission is becoming the norm, with WebRTC emerging as one of the top protocols in use. Red5’s expertise in these areas positions us as a leader in this shift.

4. The Growing Adoption of JPEG XS: This compression standard was a major topic of discussion, indicating its growing importance in the industry.

5. The Convergence of Production and Fan Engagement: We’re seeing a fascinating convergence of production techniques and fan engagement strategies. This includes fan-driven production, such as influencer commentary over live games, and multi-view capabilities that allow fans to create their own personalized viewing experiences.

6. 5G Driving Innovation in Live Sports Broadcasting: Both Verizon and T-Mobile showcased how 5G is transforming production and fan engagement. T-Mobile highlighted their use of live real-time multiview, powered by Red5, during the 2023 All-Star Game and Home Run Derby. Verizon and Zixi discussed their award-winning production use case with the NHL.

7. REMI (Remote Integration Model) Transforming Production Workflows: REMI, also known as at-home production, is revolutionizing live sports broadcasting. This approach allows for the transmission of live feeds to a centralized production facility, reducing on-site staff and equipment needs. A standout example from the conference was NBCUniversal’s groundbreaking production of the 2024 Paris Olympics. In a dedicated session, it was revealed that NBCUniversal managed their entire production from Connecticut while the events unfolded remotely in France and Tahiti. This impressive feat not only demonstrated the power of REMI but also set a new standard for large-scale international sports coverage. The success of this model at such a prestigious event signals a significant shift in how major sporting events may be produced in the future, balancing quality with cost-effectiveness and operational efficiency.

The Road Ahead

The Networking Lunch at SVG TranSPORT 2024 sponsored by Red5

As we reflect on the insights gained from SVG Transport 2024, it’s clear that the sports broadcasting industry is entering an exciting new era. At Red5, we’re thrilled to be driving many of these innovations, particularly in areas like low latency streaming, WebRTC implementation, and cloud-based solutions.

Our TrueTime Solutions™ suite is perfectly positioned to meet the growing demand for interactive, personalized viewing experiences. This includes:

1. TrueTime MultiView™ and TrueTime WatchParty™, which empower fans to create their own personalized viewing experiences.

2. TrueTime Studio for Production, a groundbreaking solution that enables producers to exploit the full cost-saving potential of location-independent collaboration in any type of A/V production workflow. This open source streaming toolset allows for highly scalable browser-based switching with real-time multiview renderings of inputs from dispersed sources on conventional computer screens. It’s especially crucial for sports, news, and other live content operations, enabling REMI (Remote Integration Model) production without the limitations of latency, ultimately delivering richer viewing experiences while significantly reducing production costs.

As the lines between production and fan engagement continue to blur, we’re committed to developing solutions that empower broadcasters and delight viewers.

The future of live sports transmission is here, and it’s happening at the speed of thought. Red5 is proud to be leading the charge, turning milliseconds into millions of unforgettable moments for sports fans around the globe.

Stay tuned for more updates as we continue to push the boundaries of what’s possible in live sports broadcasting! The game is changing, and Red5 is at the forefront.

Interested in how Red5 can help your sports broadcast use case? Schedule time with Red5 today!